Incorporating Observed and Unobserved Heterogeneity in Urban Work Travel Mode Choice Modeling

نویسنده

  • Chandra R. Bhat
چکیده

An individual's intrinsic mode preference and responsiveness to level-of-service variables affects her or his travel mode choice for a trip. The mode preference and responsiveness will, in general, vary across individuals based on observed (to an analyst) and unobserved (to an analyst) individual characteristics. The current paper formulates a multinomial-logit based model of travel mode choice that accommodates variations in mode preferences and responsiveness to level-of-service due to both observed and unobserved individual characteristics. The model parameters are estimated using a maximum simulated loglikelihood approach. The model is applied to examine urban work travel mode choice in a multiday sample of workers from the San Francisco Bay area.

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عنوان ژورنال:
  • Transportation Science

دوره 34  شماره 

صفحات  -

تاریخ انتشار 2000